Is it possible to monetize blog?
Yes, there are various ways to earn money from blogging.
However, you need to work really hard to make these things happen.
Earlier, bloggers used to start their blogs out of a passion for writing. Now it has emerged as a profitable niche to make money. Hence, the competition in this sphere has also increased.
You can start a blog even for free. If you manage to get a few numbers of traffic, you can surely make money with your blog.
Keep reading to explore11 tried and true ways to monetize a blog.
1. Google AdSense
Google AdSense comes first as it is the simplest method for monetizing your new blog. This form of monetization is used by almost everyone and it is one of the most frequently used forms to earn through a blog or through a YouTube channel as well.
The most exciting factor of AdSense is you can earn money through it with a free blog on Google Blogger. Furthermore, it is the safest option as Google doesn’t promote any flash ads or any objectionable content. Thus, it won’t damage the user experience.
Google offers commissions to the AdSense ads publishers for displaying advertisements on their blogs.
You need do to create at least 30 awesome posts for your site to qualify for AdSense ads. If you have multiple categories on your site, you need a minimum of 5 to 6 posts for each category. Remember, there shouldn’t be any blank page on your website.
Once you post adequate content on your blog, you can get approval for Google AdSense.
The amount of earnings from AdSense depends on several factors, such as:
- Traffic on your blog
- The niche of your blog
- Type of ads you display, such as image, text or video
- Ad placement i.e. the place you have selected to display your ad
- The relevance of the ad to your audience
Generally, Google charges the advertisers on cost-per-click (CPC) and cost-per-thousand impression (CPM) bases. The ad publishers get 68% of the CPC amount. The commission may vary from $0.20 to $15 depending on the competition for that keyword, the advertiser targeting.
The concept of affiliate marketing is like a sales representative. In this, you refer a product to your audiences and get a commission on the sale of that product through your website. It is one of the most widely used methods of earning money online as it not only helps you to generate a sustainable income but also widens your blog’s reach.
In the context of affiliate marketing, Bo Bennett said, “Affiliate marketing has made businesses millions and ordinary people millionaires”.
There are three parties involved in the affiliate marketing program
- The Merchant
The merchant or creator is the seller of the product or the service provider who shares their profit on sale with the affiliate.
- The Affiliate
The affiliate is the website owner who publishes the ads of the vendor’s products or services on his website. The affiliate gets the commission on the sales made through the affiliate links of the website.
- The Consumer
The consumer is the ultimate person who purchases the products or services of the creator through the affiliate website.
When it comes to payment structure, it can vary depending on the affiliate model you choose. There are commonly three ways to earn blog revenue through affiliate marketing.
- Pay-Per-Click (PPC): The affiliate gets paid for every clicks generated on his website
- Pay-Per-Lead (PPL): The affiliate gets paid for every lead generated from his site
- Pay-Per-Sale (PPS): The affiliate gets a commission on each sale made through the affiliate link on the site
There are two popular ways to promote the affiliate products
- Place the picture or text advert of the product at a place so that people can see and click on such links.
- Recommend the product, placing the link of it within your content.
Remember, the affiliate products should be relevant to your niche. It increases the chances of sales.
If you are a passionate writer, then there are endless possibilities to make money writing ebooks.
Ebooks not only generate a nice passive income but also establish your credibility as an author.
While writing an ebook, find an engaging and relevant topic on which you can write at least 3000 words. It will enable your reader to complete the reading of the book in one sitting.
You can also hire a professional to design your ebook cover to make it more attractive.
Now, you can make money as a blogger by selling it on your website or on other platforms such as Amazon Kindle. Approx 67% of ebook readers use Amazon.
Amazon is already a successful e-commerce website that lets you publish kindle edition of the material you want to post for your viewers. Here you can sell it at a minimal price and generate a recurring income.
To ace in this category, one needs to post quality content consistently to build reputation and generate enough income.
Write Paid Reviews
Writing sponsored reviews is another way to make money blogging.
If you have a good amount of traffic on your blog, you will automatically start getting offers from several brands to write sponsored blogs on their products or services.
If you have just started your blog, try to write reviews on some popular products for free. Make sure you have used such products and trust them.
People often search these kinds of reviews online. Thus, it will help you to increase your web traffic.
Once you have a good name and a sufficient audience, you can tie up with various companies and write reviews on their products.
If you don’t get offers from the brands, you can reach them out asking for sponsorships. You can also join the blogger networks like Real Cleaver or Tap Influence to connect with the companies offering opportunities for writing paid blogs.
Today, almost 93% of marketers approach digital influencers to promote their products.
Hence, if you have quality content and a decent amount of traffic on your blog, the brands will definitely accept your proposals.
Remember one thing, write only honest reviews on your blog, whether you are getting paid for it or not. After all, you can’t mislead your audience for few bucks. It is all about retaining the trust of the audience. If you delude them, they won’t come back to your site for reading other feedbacks.
Introduce an Online Course
If you can write thousands of words on your field of excellence, why not make a video of it to educate your audience?
Pick a topic and create an educational video on it.
You don’t have to create something unique at the beginning. You can even start with a randomly available topic. Just make sure you cover all the aspects of that topic.
Say you have created a tutorial on MS Excel, you can’t miss out “Conditional Formatting” section in that course.
You can create and sell such a course using LearnDash.
If you can create such an exemplary course, you can easily earn a sufficient passive income.
Sell Relevant Private Ads
If you are looking for a higher income from your blog, you can sell ad space in your blog instead of setting up Google AdSense.
Though AdSense is quite secure in terms of payments, the incentive you get is relatively low.
While selling ad space, you can directly negotiate with the companies regarding pricing. And the best part is there won’t be a broker between you and the company. So the earnings would be higher.
However, you need to deal with the term and conditions, manage invoices and several other factors.
To connect with the companies for sponsored ads, you can create a separate page with the title “Advertise Here” on your site.
There are several sites where you can find these types of opportunities, such as AdSettra, Adex.network, Ad.plus, etc.
Membership/private forums may be created to focus on your target audience.
In this strategy, you can restrict the free access of your website so that visitors have to take subscriptions to get access to the exclusive content of your site.
You may offer a monthly subscription plan so that you get recurring income from your blog.
You need to plan what pages people can visit for free and for what pages they need subscriptions. However, the content on your blog should be of high-quality so that people shell out money to use that.
There are a few WordPress plugins to make your blog a membership site.
Sell Physical Products
Besides advertising other’s products or services on your blog, you can also sell physical products to make money with your blog.
If you have a WordPress site, you will get several free and premium e-commerce plugins, through which you can create an online store section on your current blog.
It is not necessary to sell any relevant product on this online store. You can even sell products of regular use such as T-shirts or watches. However, you need to manage the shipping formalities for this.
Organize a Paid Webinar
You might have heard people organize webinars to interact more with the audience. But do you know webinar is an excellent source to make money as well?
A webinar is a live session on which you can educate your audiences, sharing new ideas. The session ends with a question-answer round to clear the doubts of the listeners.
It is a common practice for bloggers to host webinars for free to promote the website as well as increase email subscribers.
If you have already built your reputation on the market, you can monetize your webinar sessions. Take on email marketing campaign to promote the webinar. You can also create a pop-up sign up page using the WordPress plugin to attract the attention of your visitors to the upcoming session.
Become a Coach
Sometimes online tutorials or articles don’t seem enough. People often want to interact with experts to solve their problems. You can grab this opportunity to earn a passive income.
If you are a tax consultant, you can provide one-to-one advice regarding tax planning and e-filing.
Think of your area of expertise and offer to coach on that.
You can generate a sign up form on your WordPress website, offering such coaching. It will be convenient for your audience to contact you for scheduling the coaching.
Become a Freelance Writer
Since writing is your passion, why not make it your profession?
There is great demand for freelance writers in the digital world. You can offer writing services to several brands that want to build an online presence.
A freelance writer needs to write blog posts, content for landing pages, social media posts, press releases for several niches. Being a blogger, you already have established your name as a writer. Thus the opportunity to get projects would be higher for you.
To become a freelance writer, you need to have some basic knowledge of WordPress, social media, SEO, etc. If you acquire those skills, you can start promoting your freelancing services using your social media account.
Undoubtedly, writing a blog is a passion-driven profession but there are plenty of options for a blogger to make money blogging.
There are hundreds of ways how you can monetize your blog apart from the several popular ways mentioned above in the article. Like you can be a part of a product launch in your niche.
If you haven’t started your blog yet, then first select an ideal platform for your website. There are several options like WordPress, Wix, Blogger, etc. Furthermore, you don’t have to be a techie to build an amusing website using these platforms.
Thus build your own website and take on one or more ideas to monetize it.